System
Headless media on Arc XP
Scale
Tens of millions MAU
Signal
Astro + React + Arc XP
Role
SPFG contract
At a glance
CWV wins on the critical rendering path. Publishing stack integrated with OpenWeb, Zephr, Sanity. Faster safe releases with AI-assisted tooling under architectural ownership. System design influence across product, design, and platform; stronger review culture in a distributed org.
System
Owned frontend architecture for continuous publishing: CMS, paywall, community, integrations.
Scale
Audiences where a regression is a same-day revenue and trust problem.
Technical signal
Critical CSS, bundle shaping, Web Vitals on real content; OpenWeb, Zephr, Sanity wired for the long haul.
Impact
Measurable CWV movement where it matters; higher delivery cadence without lowering the production bar.