ItsPleinAir
Customer and operator product UIs for restaurant and retail. SPFG contract (Apr 2023–present). Live across 30+ brands and thousands of physical locations.
System
Omnichannel customer and operator web
Scale
30+ brands · thousands of U.S. locations
Signal
React, Next.js, Vue, Nuxt
Role
SPFG via ItsPleinAir
At a glance
Revenue-adjacent and loyalty flows in production. Performance and reliability where speed changes conversion. Shared components and patterns that raise velocity across squads without fragmenting UX.
System
Product surfaces stores and guests touch under real transaction load.
Scale
Many brands, one engineering bar: consistency without clone-and-own repos.
Technical signal
Modern stacks with a shared component layer; tuning for sustained peak usage.
Impact
Faster, more reliable journeys where conversion actually happens; less firefighting on Fridays.