
Omnichannel commerce systems
Where it runs: ItsPleinAir across 30+ brand environments, thousands of U.S. restaurant and retail locations, and transaction-adjacent and loyalty flows in the wild. Why it matters: peak-hour UI regressions and inconsistent journeys hit same-store sales and support load immediately.
End-to-end delivery from ambiguous requirements to releases operators and guests actually hit on phones in stores.
If it does not survive Friday night traffic, it is not done.
Work snapshots


How engagements run
Journey-first: order, loyalty, recovery. Then component contracts so brands stay consistent without copy-paste repos.
- Map revenue-critical paths before pixel polish
- Shared UI contracts and explicit state boundaries
- Load and error behavior on paths that touch money
- Handoff docs that keep the next team out of rewrite territory

